Episode 193 - Carol Tyson, Jaunty

Episode 193 is the 56th episode of Season 3.

Our guest is Carol Tyson, Director of Marketing at Jaunty, a New York based cannabis brand best known for its presence in the state’s vape category. Carol works across field marketing, retail partnerships and trade marketing, with a focus on brand execution in a regulated market.

In this episode, we discuss practical marketing topics including retail relationships, wholesale strategy, event marketing and the realities of building brand visibility in New York’s adult use cannabis landscape.

Find out more at jaunty.com.

Enjoy the show!

 
 
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Episode 194 - December 2025 - MJBizcon Part 1

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Episode 192 - Ian Pedersen, Source CBD