Episode 174 - Drew Tybus, Oak PR

Episode 174 is the 37th episode of Season 3.

We’re joined today by Drew Tybus, founder of Oak PR, a communications agency built on strategy-first thinking and deep influence. With a career spent shaping brand narratives and driving growth through media, events, and influencer marketing, Drew has become a trusted voice in building consumer brands that break through the noise.

At Oak PR, Drew and his team work across media relations, thought leadership, and experiential campaigns, helping clients not just earn coverage but create conversations that matter. From intimate press dinners to large-scale activations, Oak PR is known for turning ideas into moments that move markets.

In this episode, Drew shares insights from years of brand-building—what it really takes to connect with consumers, how connoisseur marketing is evolving and how strategy remains the foundation of great storytelling.

Follow Drew on LinkedIn and learn more at oakpr.com.

Enjoy the show!